Key Project Portafolio

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MiniBooth – MedSkin Solution

Description: I developed the MiniBooth idea for MatriDerm’s product presentation. It includes product demonstrations, applications, packaging sizes, QR codes for distributor identification, and interactive paper for downloading updated material in multiple languages.

Impact: By reducing paper usage and transportation costs, we ensure everyone can access the latest shared content in different languages.

Matriderm Virtual Hub – MedSkin Solution

Description: I set up a virtual environment linked to the MiniBooth for various partners. The hub provided details on conferences, discussions, and marketing materials that could be downloaded and printed in multiple languages. It also featured AI-powered webinar integration for hosting multilingual sessions.

Impact: Increased efficiency and cost reduction through automation and rapid content updates, improving the partner experience.

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Pitch Deck to Match Startups with Continental Projects – Continental

Description: I developed a pitch deck to clearly and efficiently present Continental’s needs to startups, aligning technologies and innovations with the company’s projects.

Impact: Streamlined the matching process, connecting startups with suitable projects at Continental and increasing collaboration.

happy team lead in eyeglasses looking at camera near smiling architects working on startup project
3-Minute Pitch Video – Continental

Description: Implemented a system of quick presentations (3 minutes) to select the top startups that could interest Continental.

Impact: Doubled the number of projects connected with startups, accelerating innovation within Continental.

video bloggers making a video with a professional camera on a tripod at home.
Eco Space – Continental

Description: Led the development of an interactive virtual ecosystem to map innovation projects, partners, and technologies.

Impact: Improved internal collaboration and more efficient use of resources for innovation projects.

businessteam talking while explain a project to their colleagues in white blackboard
Duba Smoothie – Kurago Biotech GmbH

Description: Developed an MVP (Minimum Viable Product) for the Duba smoothie, from the initial idea to a functional prototype. This included product development, labeling, web store, and packaging, providing a complete experience for potential partners.

Impact: Get accurate data from the Business ideas to market launch.

Ventro – Kurago Biotech GmbH

Description: I led the adaptation of a Mexican product for the German market, making it vegan and adjusting the packaging, flavor, and presentation to suit the German consumer better.

Impact: Successfully adapted the product for entry into the competitive German market.

Market Research – Kurago Biotech GmbH

Description: In collaboration with FH Münster, I coordinated focus groups, in-depth interviews, and thesis projects to define the physical and digital market strategy for our products.

Impact: Data-driven market strategy that allowed for a more targeted and effective product launch.

Marketing planning strategy